of, relating to, or situated at the threshold or border between one thing and another.
In psychology, the word more specifically refers to the point or threshold at which a feeling becomes strong enough to be experienced.
Brand + Performance + Strategy
Our people have worked with everyone from Fortune 500 brands to DTC startups.
liminal
/ ˈlɪm ə nl / adverb
Why polyliminal?
The line between the subconscious and conscious mind is complex and nuanced. The distinction between the two can be difficult to discern as they often overlap and interact with one another.
The same is true of narrow artificial intelligence, machine learning, and culture. As we increasingly rely on machines to become more effective, we see opportunities for positive change and the risks of overreliance on these new technologies.
Where will the lines be? We’re here to explore these new frontiers.